Maxion Wheels names FreiLacke “Supplier of the Year”

The award for the Europe, Middle East and Africa region recognises outstanding achievements and collaborative partnership

Major accolade for FreiLacke: The paint manufacturer Emil Frei GmbH & Co. KG has been honoured by Maxion Wheels at the ‘2025 Maxion Supplier Awards’ as ‘Supplier of the Year’ for the Europe, Middle East and Africa (EMEA) region. With this award, Maxion Wheels recognises the outstanding performance of its suppliers and their contribution to quality, innovation, sustainability and a resilient supply chain. 

The award ceremony took place on 10 September at Maxion Wheels’ main site in Königswinter. On behalf of FreiLacke, Managing Director Dr Rainer Frei and Marvin Brunke, the sales representative responsible for the Vehicles business unit, accepted the ‘Supplier of the Year’ award. For FreiLacke, the award is a special recognition of its long-standing partnership with Maxion Wheels. “We are delighted to receive this award and see it as confirmation of our joint efforts and our high quality standards,” says Marvin Brunke. “It demonstrates that, through our combination of high product quality, reliable processes and close collaboration, we are creating genuine added value for Maxion Wheels. At the same time, the award serves as an incentive for us to continuously develop our solutions and our collaboration.” 

Maxion Wheels, a leading global manufacturer of wheels for the automotive industry, emphasises the importance of high-performing and reliable suppliers to its own business success. The Supplier Awards recognise partners who make a significant contribution to operational excellence, sustainable growth and responsible procurement. 

The award underscores FreiLacke’s commitment to supporting customers worldwide with high-performance coating solutions, a high level of process reliability and a strong focus on sustainability. At the same time, the award serves as an incentive to further expand the successful partnership with Maxion Wheels and to work together to meet the challenges of the future.

Managing Director Dr. Rainer Frei and Marvin Brunke, the sales representative responsible for the Vehicles business unit, ceremoniously accept the award from Maxion Wheels.

About MAXION WHEELS

Maxion Wheels is a supplier of steel and aluminium wheels and works with vehicle manufacturers worldwide to develop solutions for personal mobility, transport, agriculture, the defence sector and off-highway applications. The company employs 10,000 people at 31 sites across 14 countries on five continents, including state-of-the-art technical centres in the Americas, Europe and Asia. With an annual production of 50 million wheels, the company ranks among the world’s largest manufacturers in this sector. Further information is available on the Maxion Wheels website at www.maxionwheels.com.

Your direct contact

Janina Steinhauer

PR & Projects

+49 7707 151 1480
janina.steinhauer@freilacke.de

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